Prime1 Shopify Theme | Supplement, Wellness & Fitness Store

Build a polished Shopify storefront for supplements, wellness products, fitness formulas, and health-focused brands with Prime1 — a modern Shopify 2.0 theme designed around strong product presentation and clear customer journeys.

Live Demo: Prime1 Theme Demo
Demo Password: 1

Need help getting started? After purchase, you can message the Materia Themes team for guidance with theme installation and setup.

A Storefront Built Around Your Product

Prime1 gives supplement and wellness brands a structured way to present their products from first impression to checkout.

Use dedicated sections to introduce your product, explain the formula, educate customers about ingredients, communicate key benefits, showcase your product in real-life settings, answer frequently asked questions, and create clear paths toward purchase.

The theme works particularly well for:

• Dietary supplements

• Vitamins and wellness products

• Protein powders

• Pre-workout and recovery formulas

• Energy and hydration products

• Focus and nootropic products

• Sleep and relaxation products

• Fitness and performance products

• Wellness blends

• Health-focused DTC brands

• One-product Shopify stores

• Supplement dropshipping businesses

Flexible Shopify 2.0 Customization

Prime1 is built for Shopify Online Store 2.0 and can be edited through Shopify's visual theme editor.

Adjust your storefront without coding by changing:

• Colors and typography

• Product images and videos

• Homepage sections

• Page layouts

• Buttons and promotional content

• Spacing and visual elements

• Products and collections

• Brand imagery

The drag-and-drop editing experience makes it easier to adapt the ready-made design to your own branding and product catalog.

What Makes Prime1 Stand Out

• Shopify 2.0 compatible

• Created for supplement, wellness, fitness, and health brands

• Well suited to one-product and smaller catalogs

• Works for branded products and supplement dropshipping

• No coding required

• Visual drag-and-drop customization

• Premium, clean, and trustworthy aesthetic

• Product-focused layouts

• 130+ customizable Materia sections

• 50+ advanced product information blocks

• Built-in sales and merchandising tools

• Fully responsive across mobile, tablet, laptop, and desktop

• One-time theme purchase with no recurring theme subscription

• Demo imagery included to speed up customization

• Documentation and step-by-step tutorials

• Lifetime access to eligible future Materia updates

Homepage Sections for Better Product Storytelling

Create a complete brand and product experience using a wide range of ready-made sections, including:

Hero & Promotional Areas

• Supplement-focused hero banners

• Lifestyle imagery

• Product video banners

• Promotional announcement bars

• Scrolling benefit tickers

• Scrolling brand and logo sections

Product & Formula Presentation

• Featured products

• Featured collections

• Product benefit sections

• Ingredient highlights

• Formula explanations

• How-it-works sections

• Product comparison tables

• Image-with-text layouts

• Statistics sections

• Before-and-after layouts

• Scientific-style information sections

• Customer result sections

Trust & Brand Building

• Press and publication logos

• Customer-focused content

• Multicolumn layouts

• Newsletter signup areas

• Blog sections

• FAQ sections

• Contact forms

All of these elements can be arranged and customized through the Shopify editor, allowing you to create a storefront that fits your brand rather than being locked into a single layout.

Supplement Product Pages

Prime1 is designed to give supplement products room to be properly explained.

Show customers the information they need through dedicated product-focused content areas for ingredients, benefits, product details, usage information, comparisons, supporting visuals, FAQs, and other important purchasing information.

With 50+ advanced product information blocks, you can build detailed product pages without relying on a completely custom-coded storefront.

130+ Materia Sections

Prime1 uses the Materia section system, giving you access to a broad collection of customizable building blocks for your Shopify store.

Mix, match, reorder, and personalize sections to create different layouts for your homepage, product pages, collections, promotional areas, and informational content.

Materia publicly lists 130+ sections and 50+ product information blocks, alongside Shopify 2.0 support, responsive layouts, conversion-oriented tools, and no-code customization.

Ideal for Growing Wellness Brands

Whether you're launching a single hero supplement or creating a broader wellness catalog, Prime1 provides a flexible foundation for building your Shopify storefront.

Its combination of product education, lifestyle presentation, ingredient-focused content, responsive layouts, and customizable sections makes it a practical choice for brands that want more than a basic product grid.

Important Information

• Digital Shopify theme product

• Shopify account required

• No coding knowledge required

• Demo images are included for customization

• Installation and setup guidance is available from the Materia Themes team

• Future updates are available according to the applicable Materia eligibility

• Shopify subscription, domain, and third-party services are not included unless specifically stated